Your store, answered. Every question, every hour.
A shopper lands, asks in plain words, and gets the right product, the real price, and a filled cart — without ever leaving the page. It has read your whole catalog. It never gets tired.
Part of the Frontlane dashboard. Start with the free Shopify app or WooCommerce plugin.Shopping Assistant
ONLINE · KNOWS 214 PRODUCTS
It answers “which one for me” — not “is anyone there”.
A support bot deflects tickets. The Storefront Assistant is grounded in your real products, prices, stock, and return policy — so it guides a shopper to the right thing and closes the sale in the same breath.
Shopper asks in plain words
“Something for a lakeside wedding, under $250 — and I run warm.”
It recommends the right one
It reads your catalog, matches on use-case and budget, and explains why — with the real product, the real price, in stock.
It fills the cart
Variant confirmed, returns answered, added to cart — one thread, no page-hopping, no lost moment.
Confident shoppers buy. Confusion is the leak.
Most visitors leave because they could not tell which product was right for them. The assistant closes that gap in seconds — on the same page, in your brand's voice.
01 — Discovery
Turns your search box into a conversation
Shoppers rarely know your product names. They know what they need it for. The assistant maps intent to the right SKU, compares options, and explains the why behind each pick.
Matches on use-case, budget, size, and material
Answers stock, sizing, and returns in one reply
LIVE INTENT, THIS SESSION
Looking for
Warm-weather outfit
Budget
Under $250
Constraint
Runs warm · breathable
02 — Intent you own
Every conversation is first-party data
Generic models learn from the whole internet. Your assistant learns from your shoppers — what they want, what stops them, what they almost bought — as signals your brand keeps.
Preferences, budget, and objections, captured cleanly
Feeds merchandising, restocks, and content
Discovery mode — guide from zero, surface best-sellers
Curated picks — tuned to what they browsed before
The VIP shelf — early access, saved sizes, rewards
03 — On your stack
Reads your real catalog, in real time
No scripting, no maintenance. It syncs your products, prices, inventory, and policies — so an answer is never out of date, and it never invents a price that is not real.
One snippet, or a native Shopify / WooCommerce app
Uses the same catalog data the dashboard keeps readable for AI assistants
Catalog & prices
synced
Storefront Assistant
grounded
On-site · agents · search
answering
Everything a great floor associate does — on every session.
Guided discovery
Understands what a shopper is trying to do and walks them to the right product — no browsing maze.
First-party intent
Every chat captures preference, budget, and objection as data you own — not a black box.
Cart in the chat
Question to variant to filled cart in one thread — the shopper never loses the moment.
Always current
Live catalog sync means no stale prices, no phantom stock, no answer that is not true.
On-brand, always
Trained on your voice and policies. It sounds like your best team member — not a template.
One catalog, kept current
The same catalog sync that powers the dashboard keeps the assistant's answers accurate as prices and stock change.
See the assistant on your own catalog.
Drop in any store URL — Shopify, WooCommerce, BigCommerce or a custom build. We point the real assistant at your live catalog so you can shop it, in your browser, with no install.
Heads up: the first load warms up your catalog — give it a moment.> shopper: warm-weather wedding outfit, <$250
> assistant: reading catalog on your-store.com…
✓ 2 in-stock matches · sage variant · free returns
> adding to cart…
Live before your coffee's cold.
Point it at your store
Drop one snippet, or install the native Shopify / WooCommerce app. It reads your catalog automatically.
~2 minutesIt learns your shop
Products, prices, stock, policies, and voice — ingested and grounded. No manual scripting, ever.
automaticWatch it convert
Shoppers ask, discover, and buy in one thread. Track conversations, carts, and intent in real time.
from day oneStart free. Only pay when it's talking to shoppers.
No per-seat fees. You see it working on your own catalog before anything is charged. Prices below are placeholders until they are confirmed.
[price]
/ month
[free allowance — Sri to set]
The full Storefront Assistant on your live catalog
Shopify & WooCommerce, one-snippet install
Conversation & intent dashboard
[price]
/ conversation
A conversation is one shopper session, not a message.
Custom brand voice & training content
Credit packs or a monthly plan — your choice
Priority support & onboarding
Running high volume? Talk to us about a custom plan.
Works on the platform you already run.
Shopify, Shopify Plus, WooCommerce, BigCommerce or a custom headless build — the Storefront Assistant reads your live catalog either way. No re-platform, no checkout rewrite.
And 41 more platforms
Magento, BigCommerce, PrestaShop, Shopware and more connect by product feed and an order webhook. Tell us what you run.The Storefront Assistant, in plain terms
What it is, how it installs, and what it costs.
An AI shopping assistant that lives on your store and has read your entire catalog — products, prices, variants, stock, and policies. Shoppers ask in plain words and get the right product, the real price, and a filled cart without leaving the page.
A support chatbot answers "is anyone there". The Storefront Assistant answers "which one is right for me" — grounded in your live catalog, never inventing a price or a product that is not real, and it can add items to the cart inside the conversation.
Shopify and WooCommerce today, via a one-snippet install or the native app. It reads your live catalog automatically, so answers stay current as prices and stock change.
A conversation is one shopper session that sends at least one message, not each message. Pricing per conversation: [price — Sri to set]. Talk to us before you switch it on and we will confirm what it costs for your store.
No. Use "Try the assistant on your store" on this page to point it at your store URL and shop your live catalog in your browser, with no install and no account.
It uses the same catalog data that the dashboard keeps readable for AI assistants such as ChatGPT, Claude, Gemini and Perplexity. The assistant itself runs on your store, for shoppers on your pages.
Yes. Every conversation captures preference, budget, and objection as first-party data your brand owns — usable for merchandising, restocks, and content. We never become a custodian of your customer PII.
Minutes. Drop one snippet or install the native app, and it ingests your catalog, prices, stock, policies, and brand voice automatically — no manual scripting.
Frontlane for ChatGPT Ads
Start with the free install.
Connect your store to the Frontlane dashboard, then switch the storefront assistant on when you are ready.